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Burst Oral Care Expands Its Kids & Whitening Offerings

Burst's new launches are now in double the number of Walmart stores across the U.S.

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By: Marie Redding

Senior Editor, Rodman Media


Burst Oral Care, which recently launched nationwide across 1,210+ Walmart stores, is expanding its offerings in the Kids and Whitening categories. 

The brand has launched a new 3-treatment version of its professional-grade Prefilled Whitening Trays.

For kids, there’s a new exclusive seafoam color for its CoComelon kids’ brush—and it will  double its availability to 2,500 stores.

Burst co-founder and CEO Hamish Khayat says, “Teaming up with Walmart to further our mission of making the best oral care products available to everyone at an affordable price was a no-brainer…These exclusive offerings put top-notch oral care on the table for the entire family.”

To reach price accessibility without sacrificing quality, Burst created their 3-treatment pack of Prefilled Whitening Trays exclusively for Walmart. The trays are safe, easy, effective, and sensitive-mouth friendly.

They’re also clinically proven to provide results up to 3 shades whiter from a 15-minute treatment. They combine 12.5% hydrogen peroxide with acidity-lowering potassium hydroxide and soothing xylitol to achieve professional-grade results.

The new kids toothbrush was created in collaboration with CoComelon — the number one kids’ show on both YouTube and Netflix. The CoComelon x BURSTkids Sonic Toothbrush boasts a unique JJ design, pillowy soft, easy-grip silicone handle, a two-minute timer, and a pediatric-sized brush head with gentle bristles perfectly tailored to developing mouths.

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